An airline’s digital sales channel, from day zero
UltraAir launched in Colombia with an innovative low-cost model. We designed, built and evolved its ticket sales portal, integrated with reservations and insurance.
About UltraAir and the challenge
The client
A new low-cost airline entering one of the most competitive markets there is, where direct online sales make the difference.
The challenge
A competitive market
The airline needed a digital sales channel ready from its very first day.
Connected systems
Ticket sales had to work with the reservation system and insurance services.
Signature feature
Search, choose,
fly.
A ticket sales portal connected to the reservation system and insurance services through a reusable integration layer.
- Ticket sales portalThe airline’s direct digital sales channel.
- Reservation integrationLive availability and bookings.
- Insurance add-onsTravel insurance offered in the same flow.
Interface illustration, not real client data.
Our approach
From diagnosis
to transformation.
- 1
Detect
An airline that needed to sell online from day zero.
- 2
Analyze
The booking flow and the systems it had to connect.
- 3
Build
The ticket sales portal and a modern integration layer, reusable and scalable over time, with .NET and Azure.
- 4
Transform
A sales channel that keeps evolving, supported by a dedicated team.
If our clients grow, we grow.
Our takeaway from this project
Deliverables
- Ticket sales portal
- Reservation integration
- Insurance integration
- Ongoing support team
Technology
- .NET
- Azure
- HTML
- CSS
- Confluence
A group project
This project was delivered with TechyWe, TocheeTech’s sister company and engineering partner. The same senior team builds TocheeTech projects, with a Toronto project lead and a Canadian contract.
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