Building a personal brand from logo to campaigns
A complete brand identity and online presence for an influencer, plus ongoing support for her collaborations and targeted campaigns.
About Maria Clara Ceballos and the challenge
The client
An influencer’s brand is their business. It has to look consistent everywhere.
The challenge
Consistency
Partnerships and content needed to stay aligned with one clear brand.
Signature feature
One brand,
everywhere she shows up.
A consistent identity across her logo, website, collaborations and campaigns.
- Brand identityA custom logo and visual language.
- WebsiteA home for her brand and partnerships.
- CampaignsTargeted campaigns and collaboration support.
Illustration.
Our approach
From diagnosis
to transformation.
- 1
Detect
A growing personal brand without a consistent identity.
- 2
Analyze
Her audience, her buyer persona and the brands she works with.
- 3
Build
A custom logo, a website, collaboration support and targeted campaigns.
- 4
Transform
A recognizable brand that connects with the right audience.
Deliverables
- Logo
- Website
- Collaboration support
- Campaigns
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